A better stay for guests. Better insight for you.
One Wallet pass for the whole stay: before arrival, during the stay and after checkout. No app to download.
More revenue in-house. More guests who come back.
Your hotel on your guests' lock screen, from booking to long after checkout.
- More revenue in restaurant, bar and spa.
Offers right on the pass, at the right moment. - Know what your guests use.
Welcome drinks and discounts are redeemed with a scan. - More returning guests.
The pass stays on the phone and invites the next booking. - Zero effort.
No app for guests. Staff scan with any smartphone.
One pass for the whole guest journey
1. Before arrival
Send a check-in pass with the booking confirmation: dates, directions, Wi-Fi and breakfast times. Add a welcome drink and a discount for your restaurant and bar, so guests plan their evening with you.
2. During the stay
Guests show the pass at the bar, pool, spa or restaurant, and your team scans it. Welcome drink, discounts and access in one place, always up to date.
3. After checkout
Invite guests to your loyalty program with a digital member card that shows points, status and member prices. Sell overnight stays, spa days and dinners as gift vouchers that arrive instantly. Every update puts your hotel back on the lock screen.
Hosting events, conferences or coworking guests? Send invitations and admission passes to Apple Wallet and Google Wallet, and check guests in with a scan. More about event tickets
The right message on the lock screen
Every time you update a pass, your guest gets a notification on the lock screen. No app, no email inbox, no spam folder. Here is what hotels send along the stay:
Before arrival
3 days before arrival
“Your stay starts on Friday. Arrive relaxed: book a massage for your first evening.”
Morning of arrival day
“Check-in from 3 pm. Arriving early? Leave your luggage at reception and start at the pool.”
During the stay
Sunday morning
“Good morning. Breakfast is served until 11 am today.”
Late afternoon
“Happy hour at the Lobby Bar until 7 pm. Show your pass for 2 for 1 on cocktails.”
Day of an event
“Wine tasting tonight at 7 pm in the restaurant. 6 seats left.”
Evening before departure
“Leaving tomorrow? Late checkout until 1 pm is available for €25. Ask at reception.”
After checkout
The day after checkout
“Thank you for staying with us. How was your stay? Tell us in 30 seconds.”
A few weeks later
“Missing the mountains? Book your autumn weekend now, members save 10%.”
On the guest's birthday
“Happy birthday, Emma. A glass of champagne waits for you on your next stay.”
How the messages go out: on a schedule with the Passcreator workflow engine, automatically when your PMS or booking engine updates the pass through the API, or with one click by your team.
Guests can turn notifications off at any time. So send only what helps the guest right now, and every message stays welcome.
Easy to start, easy to run
No new app, no new hardware. You work with the systems you already have.
- Design your passes in the no-code editor with your logo, colors and photos. One design per property or one for the whole group.
- Connect your PMS or booking engine through the Passcreator API, webhooks or Zapier. Or start without IT and upload guests from a CSV file.
- Guests receive the pass link in the confirmation email, by text message or as a QR code at the front desk.
- Automate the journey with the workflow engine: a welcome message on arrival day, an offer during the stay, a feedback request after checkout.
Case Study Away Resorts
Away Resorts runs holiday parks across the UK. Owners buy guest passes for their visitors in an online portal, and Zapier creates the passes in Passcreator automatically. Guests show the pass at the pool, the restaurants and the entertainment venues, where staff scan it at the door. The goals were shorter queues at reception, passes that cannot be faked and faster delivery. Away Resorts issued around 40,000 passes in the first six months of 2021.
Hotelcard, the Swiss discount card for hotels, sends every new member a personalized Wallet pass through the Passcreator API.
Why hotels choose Passcreator
Passcreator has been in the market since 2012. Over 10,000 companies in over 55 countries use the platform. We are an official partner of Apple, Google and Samsung. Passcreator is ISO 27001 certified and GDPR compliant, and we host your data in the EU. You only pay for passes your guests actually save.
Running several hotels? Manage your whole group in one place. Give every property its own pass design and offers, or run one loyalty program across all of them.
Questions hotels ask
See it on your own phone
In a 20-minute intro call we show you a live hotel pass, walk through your guest journey and find the touchpoints where a pass pays off for your hotel. No commitment.