Sbarro
Sbarro Iceland: one gift card for 11 restaurants

Sbarro serves pizza at 11 locations in Iceland. With the Passcreator Retail Suite, customers buy gift cards on the Sbarro website that work at every location, and a ten-slice offer gives them a reason to come back.
Sbarro locations in Iceland with one gift card
slices at a discounted price on one prepaid card
Wallets, Apple and Google
The challenge was one gift card for every restaurant
Sbarro runs 11 restaurants in Iceland. It wanted a simple way for customers to buy gift cards that work at any of them. It also wanted to win corporate clients and give regulars a reason to return.
The solution is a gift card that works at every location
Sbarro moved its gift cards into the Passcreator Retail Suite. Customers buy them on the Sbarro website, and the pass goes straight into Apple Wallet or Google Wallet. Every pass is valid at all Sbarro locations in Iceland.
On top of that, a special offer lets customers buy 10 slices at a discounted price.
Implementation as a prepaid card for regulars and companies
The ten-slice pass works like a prepaid digital stamp card. Customers pay once and enjoy their slices at any location, while saving money. Purchase and delivery on the Sbarro website run automatically, which makes the pass easy to offer to corporate clients and repeat customers.
The outcome is a reason to come back
- One gift card works at all 11 Sbarro locations in Iceland.
- The ten-slice offer rewards customers who come back.
- Corporate clients get a simple prepaid gift for their teams.
- Every pass is in Apple Wallet or Google Wallet, ready at the counter.
Want one gift card for all your restaurants? Take a look at the Passcreator Retail Suite.



